Home » Design » WAYNE ENTERPRISES (Formitalia)


 - Gabriella Ruggieri & partners

Could we not go and visit Batman's house? “jamais de la vie”, of course not!

WAYNE ENTERPRISE Home Collection is the result of the historic agreement between the Formitalia Group, leader in luxury furniture and Warner Bros. Discovery Global Consumer Products (WBDGCP) and the result was surprising! As much as the beautiful luminous sculptures by the artist Marco Lodola, positioned in a skilful and elegant way throughout the stand and last but not least... original and precious Warner prints, reproduced on canvas to enrich the walls.

Thanks also to the exquisite kindness and hospitality of our friend Bruno Baglivo, art curator for "MIRABILI Arte d'Abitare". (The original and ingenious idea of ​​MIRABILI, born in 1986 from an idea by Sergio Cammilli, is today carried forward by the brothers David and Gianni Overi of Formitalia Luxury Group who purchased the brand in 2002).

Below we report the press release

Enjoy the reading

Gabriella Ruggieri for 1blog4u

 - Gabriella Ruggieri & partners

Formitalia Group and WBDGCP (Warner Bros. Discovery Global Consumer Products) unite to unveil the new DC inspired “Wayne Enterprises Home Collection Italy”.

Formitalia Group, a distinguished name in the global furniture industry, has proudly announced (16/01/2024) an exciting partnership with WBDGCP (Warner Bros. Discovery Global Consumer Products) for the launch of its DC inspired “Wayne Enterprises Home Collection Italy”. 

The elevated WAYNE ENTERPRISES label, launched in Fall 2022, includes high-end designer fashion, accessories, health/fitness, personal care, electronics, house wares, automotive and even experiences - tailored to the sophisticated, the bold, the ready-for-anything trend setters, the Bruce Wayne’s of the world. 

This significant partnership signifies Formitalia’s official status as a WBDGCP (Warner Bros. Discovery Global Consumer Products) partner and licensee, with the privilege to firstly introduce an exclusive furniture collection dedicated to the legendary and iconic Bruce Wayne, aka Batman. 

This partnership stands as a testament to Formitalia’s unwavering commitment to crafting high-quality home collections. 

 - Gabriella Ruggieri & partners

Bruce Wayne’s style is aspirational. His characteristics are iconic yet edgy, practical yet mysterious, and everything around him showcases his unique set of skills whether day or night”, said Julian Moon, SVP, EMEA and APAC WBDGCP (Warner Bros. Discovery Global Consumer Products). “Formitalia understands Wayne Enterprises down to its core, and we’re excited to partner with them to develop world-class in-home experiences and luxury goods”. 

With the support of WBDCP, Formitalia and several top designers will develop a collection that will embody the sophistication, luxury and modernity associated with Bruce Wayne. 

The WAYNE ENTERPRISES Home Collection will encompass a wide range of unique interiors, including living room, bedroom sets, office, lighting and home décor items, offering the opportunity to infuse living spaces with the essence of Gotham City. 

 - Gabriella Ruggieri & partners

David and Gianni Overi, President and CEO of the Formitalia Group, express their enthusiasm for this project: “Formitalia is honored to collaborate with WBDCP (Warner Bros. Discovery Global Consumer Products) on this exciting project that will be officially unveiled at the Milano Design Week 2024 in Milan. We will put our heart and soul into creating a collection that embodies the spirit of Bruce Wayne, and we can’t wait to share it with the world” 

 - Gabriella Ruggieri & partners

About WBDCP (Warner Bros. Discovery Global Consumer Products):
WBDCP, part of Warner Bros. Discovery Global Brands, Franchises, and Experiences, extends the company’s powerful portfolio of entertainment brands and franchises into the lives of fans around the world. 

WBDCP partners with best-in-class licensees globally on award-winning toy, fashion, home décor and publishing programs inspired by the biggest franchises from Warner Bros. film, television, animation, and games studios, HBO, Discovery, DC, Cartoon Network, HGTV, Eurosport, Adult Swim, and more. With innovative global licensing and merchandising programs, retail initiatives, and promotional partnerships, WBDCP is one of the leading licensing and retail merchandising organizations in the world. (Formitalia.it)

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